Blogs & Articles

Loop engineering, in the open

Notes on outcome-driven agents: pointing AI agents at a real-world metric and getting them to improve on it, run over run.

3 articles

Loop Engineering

Outcome loops, agent feedback, and the difference between an agent that remembers and one that improves.

Latest: Agent reward loops: the missing layer between memory and real-world improvement(Jul 15, 2026)

6 articles

SEO & Organic Search

Measured search work: Search Console diagnostics, blog traffic, and outcome-driven SEO.

Latest: SEO KPIs: use organic clicks as the outcome and the rest as diagnostics(Aug 8, 2026)